Allison Terkelsen for Deny + Urban Outfitters

_{Throw pillows produced in collaboration with Deny Designs for sale on the Urban Outfitters website. Featuring original Floral Zodiac Constellation artwork.}

ALEX AND ANI Email Marketing

_{Single emails that I worked on with art directors and senior designers. Each email went through concepting, rounds of edits, mobile adjustments, and slicing.}

Art Direction: Lauren Shimmel
Copy Direction: Kate Martel
Senior Designer: Brianna Phillips Copywriters: Sarah Viens, Chris Janigian, Kourtney Maglione, Olivia Dolphin

Summer 2018 Paid
Social + Ads

_{Rethinking ways to design paid social and display ads to make them eye-catching as opposed to straight photography.}

Valentine’s Day Campaign 2019

_{Projects included concepting wholesale and retail emails, web banners, social assets, print pieces, and a brand activation car wrap.}

_{Design + Art Direction:

Natalie Feldman and Tarah Sutton

Copy: Kourtney Maglione}

Moon Phases Collection Concepting

In preparation for ALEX AND ANI’s Moon Phases launch, I was tasked with creating a concept deck for the collection’s in-store + ecommerce look-and-feel.

The deck includes swipe for lighting, photography, product and model styling, color palettes, and typography. Email concept designs help to visualize the direction.

_{Copy: Chris Janigian}
_{Photo by Rashelle Palmer}